Plotting out the course of your life can be a rather tough task. Students often go through years of their undergrad before deciding a major, sometimes professionals will spend a number of years in their industry only to make complete u-turns later on. To figure out what you want to do, one has an almost infinite number of choices ahead.

How do you decide a major? How do you decide which industry to go in? How do you dictate which path your life takes? For some people, this can be very easy and straightforward: they know exactly who they are, what they do, and where they want to go. That’s a very good place to be in of course. But for others, we end up keeping our head stuck in the clouds or in the dirt of indecisiveness. It can be very difficult to truly decide what you want to do – what is your title in the realm of your personal brand? What does your company offer for services? Just what exactly are you or aren’t you?

Take on the Nike principle and Just Do It. Many people think that when you get a degree, you’ll have a guaranteed job in your desired field and you’ll be coasting your way to retirement. Or you may think that your business has to stay true to its original plan until the day you sell it or pass it on to the next generation, so you spend weeks, months, or even years trying to research the best strategy before you put yourself out there and take action.

Don’t be a victim of paralysis by analysis. If you’re new to the job market – find something that’s at least relative to what you’re looking for and go for it. Do not waste your time searching for that perfect job out of the gates because it doesn’t exist. Namely, who you are today may be a totally different person just a couple of years down the road. If you have an idea to start a business, if you’re passionate about it then go for it. Don’t spend too much time figuring out the perfect price-point or marketing strategy before you even make $1. People and industries can change almost overnight (remember Blockbuster Video?) Use what you know to make a plan and try it out. Find what doesn’t work and modify it or drop it. Roll with the punches, and work your way to a victory in the ring.

An action is always an opportunity regardless of a positive or negative outcome because you can always learn from it. Treat everything like an experiment – note what works or doesn’t work or what you like or don’t like, make an assessment, and then try new things based on your findings. The time is now.

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